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  1. Yangon University of Economics
  1. Yangon University of Economics
  2. Master of Banking and Finance (MBF/EMBF)

Factor Influencing on Customer Satisfaction of International Banking Transaction in Punjab National Bank in Yangon ( Lin Kyaw, 2022)

https://meral.edu.mm/records/8509
https://meral.edu.mm/records/8509
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e911b291-90df-4e8b-b713-d30e6cc6f574
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Lin Lin Kyaw, Roll No.38, MBF(Day) 2nd Batch, 28-10-22.pdf (426 KB)
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Title
Title Factor Influencing on Customer Satisfaction of International Banking Transaction in Punjab National Bank in Yangon ( Lin Kyaw, 2022)
Language en
Publication date 2022-10-01
Authors
Lin Kyaw
Description
The main objective of the study is to analyze the factor influencing on
customer satisfaction of international banking transaction in Punjab National Bank in
Yangon. The descriptive and analytical research methods are used to meet the
objectives of the study. The 100 customers 50% of the total customers who deal with
international banking services of Punjab National Bank are selected by using random
sampling methods. The research data is collected by email questionnaires. Though
there are some limitations to obtain the accurate data, it is determined the data to
interpret the correlations between the independent variables and dependent variables.
The study found that the security, functional service, and price fairness were positive
significant relationship with customer satisfaction. The results of this study are
encouraging for the Punjab National Bank in Yangon. International banking
transaction in correspondent bank and management of the international banking
transaction as it suggests for increasing the security and functional service, and price
fairness commitment of banking industry in Myanmar.
Thesis/dissertations
Yangon University of Economics
Dr. May Su Myat Htway Aung
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