{"_buckets": {"deposit": "b7d3b311-ce3b-4894-b3f1-16c546acb79a"}, "_deposit": {"created_by": 20, "id": "9113", "owner": "20", "owners": [20], "owners_ext": {"displayname": "", "username": ""}, "pid": {"revision_id": 0, "type": "depid", "value": "9113"}, "status": "published"}, "_oai": {"id": "oai:meral.edu.mm:recid/00009113", "sets": ["1582963436320"]}, "author_link": [], "control_number": "9113", "item_1583103067471": {"attribute_name": "Title", "attribute_value_mlt": [{"subitem_1551255647225": "The Effect of Service Quality on Online Shopper Sarisfaction and Loyalty Towards Timeless Premium Vintage House (Han Nwe Soe, 2023)", "subitem_1551255648112": "en"}]}, "item_1583103085720": {"attribute_name": "Description", "attribute_value_mlt": [{"interim": "The main objectives of this study are to examine the effect of service quality on online shopper satisfaction towards Timeless Premium Vintage House and to analyze the effect of online shopper satisfaction on loyalty towards Timeless Premium Vintage House. Primary data is collected from 384 respondents who were asked a structured questionnaire designed with 5-point Likert scale, Raosoft formula. To select the respondents, this study applies systematic sampling method. Secondary data is collected from internet websites, relevant international research papers, textbooks and previous research papers. In this study, descriptive method and regression method was used. According to the findings of this study, among five dimensions of service quality; information quality, trust and assurance have significant and positive effects on online shopper satisfaction. Among them, assurance service quality dimension is the most predictor in this study. It is also showed that online shopper satisfaction has a significant and positive effect on loyalty towards Timeless Premium Vintage House. Therefore, Timeless Premium Vintage House should focus on service quality in order to increase customer loyalty."}]}, "item_1583103120197": {"attribute_name": "Files", "attribute_type": "file", "attribute_value_mlt": [{"accessrole": "open_access", "date": [{"dateType": "Available", "dateValue": "2023-11-03"}], "displaytype": "preview", "download_preview_message": "", "file_order": 0, "filename": "HAN NWE SOE MBA II – 62 MBA 24th BATCH.pdf", "filesize": [{"value": "994 KB"}], "format": "application/pdf", "future_date_message": "", "is_thumbnail": false, "licensetype": "license_0", "mimetype": "application/pdf", "size": 994000.0, "url": {"url": "https://meral.edu.mm/record/9113/files/HAN NWE SOE MBA II – 62 MBA 24th BATCH.pdf"}, "version_id": "ee70668b-0401-4da1-af38-aa5361e4dcae"}]}, "item_1583103233624": {"attribute_name": "Thesis/dissertations", "attribute_value_mlt": [{"subitem_awarding_university": "Yangon University of Economics", "subitem_supervisor(s)": [{"subitem_supervisor": "Dr. Thin Nwe Oo"}]}]}, "item_1583105942107": {"attribute_name": "Authors", "attribute_value_mlt": [{"subitem_authors": [{"subitem_authors_fullname": "Han Nwe Soe"}]}]}, "item_1583108359239": {"attribute_name": "Upload type", "attribute_value_mlt": [{"interim": "Other"}]}, "item_1583108428133": {"attribute_name": "Publication type", "attribute_value_mlt": [{"interim": "Thesis"}]}, "item_1583159729339": {"attribute_name": "Publication date", "attribute_value": "2023-08-01"}, "item_title": "The Effect of Service Quality on Online Shopper Sarisfaction and Loyalty Towards Timeless Premium Vintage House (Han Nwe Soe, 2023)", "item_type_id": "21", "owner": "20", "path": ["1582963436320", "1582965660463"], "permalink_uri": "https://meral.edu.mm/records/9113", "pubdate": {"attribute_name": "Deposit date", "attribute_value": "2023-11-03"}, "publish_date": "2023-11-03", "publish_status": "0", "recid": "9113", "relation": {}, "relation_version_is_last": true, "title": ["The Effect of Service Quality on Online Shopper Sarisfaction and Loyalty Towards Timeless Premium Vintage House (Han Nwe Soe, 2023)"], "weko_shared_id": -1}