{"_buckets": {"deposit": "a821d2d2-0227-4326-acf4-09ad3487782e"}, "_deposit": {"created_by": 20, "id": "8880", "owner": "20", "owners": [20], "owners_ext": {"displayname": "", "username": ""}, "pid": {"revision_id": 0, "type": "depid", "value": "8880"}, "status": "published"}, "_oai": {"id": "oai:meral.edu.mm:recid/00008880"}, "author_link": [], "item_1583103067471": {"attribute_name": "Title", "attribute_value_mlt": [{"subitem_1551255647225": "Customer Satisfaction and Continuance Intention to Use Mobile Payment", "subitem_1551255648112": "en"}]}, "item_1583103085720": {"attribute_name": "Description", "attribute_value_mlt": [{"interim": "The main aims of this study are to examine influencing factors on user satisfaction towards mobile payment service, and analyze the effect of user satisfaction on intention for continuance use of mobile payment application. Analysis of the moderating role of education in the relationship between user happiness and continued usage of mobile payment applications is the specific goal. Using a straightforward random selection procedure, 120 mobile payment users in Hlaing Township were chosen to gather initial data. The majority of mobile users are discovered to be single women. These are recent graduates who are employed as company employees. Among the five determining elements (perceived usefulness, perceived usability, trust, and facilitating and price, three influencing factors (perceived usefulness, trust and price) are positively significant with customer satisfaction. Among three significant factors, perceived usefulness is the most effective factor on satisfaction of mobile payment users. The study also found that customer satisfaction has a positive significant relationship with intention for continuance use. Education does not have significant moderating effect between customer satisfaction and intention for continuance use. Mobile payment service providers should monitor the banking activities of customers and add those banking features in the mobile payment system. Service providers should develop the applications simple and easy to use by designing clear user interface. Service providers should provide 24/7 service for mobile payment consumers’ accessible for the emergency issues such as phone lost or theft. Telecom companies should cooperate with retailers and wholesalers to accept the payment with mobile payment by giving them incentives. Telecom service providers should inform price changes in the timely manner. Telecom service providers should always evaluate customer satisfaction levels to promote continuance use of mobile payment systems."}]}, "item_1583103120197": {"attribute_name": "Files", "attribute_type": "file", "attribute_value_mlt": [{"accessrole": "open_access", "date": [{"dateType": "Available", "dateValue": "2023-05-06"}], "displaytype": "preview", "download_preview_message": "", "file_order": 0, "filename": "Wutt Yi Hnin, MBF-85, (Day) 3rd Batch.pdf", "filesize": [{"value": "2.1 MB"}], "format": "application/pdf", "future_date_message": "", "is_thumbnail": false, "licensetype": "license_0", "mimetype": "application/pdf", "size": 2100000.0, "url": {"url": "https://meral.edu.mm/record/8880/files/Wutt Yi Hnin, MBF-85, (Day) 3rd Batch.pdf"}, "version_id": "b0e8d817-24b3-4d12-96f8-7b468e2a8ecc"}]}, "item_1583103233624": {"attribute_name": "Thesis/dissertations", "attribute_value_mlt": [{"subitem_awarding_university": "Yangon University of Economics", "subitem_supervisor(s)": [{"subitem_supervisor": "Dr. Thynn Thynn Myint"}]}]}, "item_1583105942107": {"attribute_name": "Authors", "attribute_value_mlt": [{"subitem_authors": [{"subitem_authors_fullname": "Wutt Yi Hnin"}]}]}, "item_1583108359239": {"attribute_name": "Upload type", "attribute_value_mlt": [{"interim": "Other"}]}, "item_1583108428133": {"attribute_name": "Publication type", "attribute_value_mlt": [{"interim": "Thesis"}]}, "item_1583159729339": {"attribute_name": "Publication date", "attribute_value": "2023-02-01"}, "item_title": "Customer Satisfaction and Continuance Intention to Use Mobile Payment", "item_type_id": "21", "owner": "20", "path": ["1582965701379"], "permalink_uri": "https://meral.edu.mm/records/8880", "pubdate": {"attribute_name": "Deposit date", "attribute_value": "2023-05-06"}, "publish_date": "2023-05-06", "publish_status": "0", "recid": "8880", "relation": {}, "relation_version_is_last": true, "title": ["Customer Satisfaction and Continuance Intention to Use Mobile Payment"], "weko_shared_id": -1}