{"_buckets": {"deposit": "69539afe-41a9-4d99-b459-21190ff65c65"}, "_deposit": {"created_by": 20, "id": "8877", "owner": "20", "owners": [20], "owners_ext": {"displayname": "", "username": ""}, "pid": {"revision_id": 0, "type": "depid", "value": "8877"}, "status": "published"}, "_oai": {"id": "oai:meral.edu.mm:recid/00008877"}, "author_link": [], "item_1583103067471": {"attribute_name": "Title", "attribute_value_mlt": [{"subitem_1551255647225": "Customer Satisfaction and Intention to Use Foreign Remittance Services in KBZ Bank", "subitem_1551255648112": "en"}]}, "item_1583103085720": {"attribute_name": "Description", "attribute_value_mlt": [{"interim": "The purpose of this study is to investigate the elements that influence customer satisfaction and the effect that customer satisfaction has on the likelihood that a person will use the international money transfer services offered by Kanbawza bank Limited. The study made use of descriptive statistics as well as a quantitative research strategy. The respondents were chosen through the use of a straightforward random sampling process. The questionnaires have a Likert scale with five points as its organizational framework. Out of a total of 150 KBZ clients, 109 of them filled out the questionnaire, which was gathered from the KBZ head office. According to the findings of the regression analysis, the relationship between customer satisfaction and service quality, customer service, and customer value is significantly positive, but the relationship between customer satisfaction and availability and convenience is not significant. The quality of the company\u0027s customer service has the greatest impact on the level of satisfaction a company\u0027s customers feel. In addition, customer satisfaction has a favorable and significant relationship with a person\u0027s inclination to employ the international money transfer services offered by Kanbawza Bank. The core customer segment at KBZ bank should be customers in the middle age range, and the bank should concentrate on meeting the requirements and preferences of these customers. For the sake of providing superior service to its clients, KBZ bank ought to implement a comprehensive system for the management of complaints. Additionally, it must to employ competent staff members who are also professionals in the remittance service. In addition, the bank ought to make use of Customer Relationship Management (CRM) tools in order to track the requirements and preferences of individual consumers in order to provide personalized attention. Last but not least, the management of the Kanbawza bank ought to keep an eye on the goods and services offered by rival businesses in order to develop superior goods and services."}]}, "item_1583103120197": {"attribute_name": "Files", "attribute_type": "file", "attribute_value_mlt": [{"accessrole": "open_access", "date": [{"dateType": "Available", "dateValue": "2023-05-06"}], "displaytype": "preview", "download_preview_message": "", "file_order": 0, "filename": "Yin May Kyi Roll_No.75 Day Batch-3.pdf", "filesize": [{"value": "1.1 MB"}], "format": "application/pdf", "future_date_message": "", "is_thumbnail": false, "licensetype": "license_0", "mimetype": "application/pdf", "size": 1100000.0, "url": {"url": "https://meral.edu.mm/record/8877/files/Yin May Kyi Roll_No.75 Day Batch-3.pdf"}, "version_id": "8722300d-072f-45d8-881e-4ffbeceec8f4"}]}, "item_1583103233624": {"attribute_name": "Thesis/dissertations", "attribute_value_mlt": [{"subitem_awarding_university": "Yangon University of Economics", "subitem_supervisor(s)": [{"subitem_supervisor": "Dr. May Su Myat Htway Aung"}]}]}, "item_1583105942107": {"attribute_name": "Authors", "attribute_value_mlt": [{"subitem_authors": [{"subitem_authors_fullname": "Yin May Kyi"}]}]}, "item_1583108359239": {"attribute_name": "Upload type", "attribute_value_mlt": [{"interim": "Other"}]}, "item_1583108428133": {"attribute_name": "Publication type", "attribute_value_mlt": [{"interim": "Thesis"}]}, "item_1583159729339": {"attribute_name": "Publication date", "attribute_value": "2023-02-01"}, "item_title": "Customer Satisfaction and Intention to Use Foreign Remittance Services in KBZ Bank", "item_type_id": "21", "owner": "20", "path": ["1582965701379"], "permalink_uri": "https://meral.edu.mm/records/8877", "pubdate": {"attribute_name": "Deposit date", "attribute_value": "2023-05-06"}, "publish_date": "2023-05-06", "publish_status": "0", "recid": "8877", "relation": {}, "relation_version_is_last": true, "title": ["Customer Satisfaction and Intention to Use Foreign Remittance Services in KBZ Bank"], "weko_shared_id": -1}