Log in
Language:

MERAL Myanmar Education Research and Learning Portal

  • Top
  • Universities
  • Ranking
To
lat lon distance
To

Field does not validate



Index Link

Index Tree

Please input email address.

WEKO

One fine body…

WEKO

One fine body…

Item

{"_buckets": {"deposit": "286f30fb-6518-4be7-a91a-d94201b2cdbf"}, "_deposit": {"created_by": 20, "id": "8206", "owner": "20", "owners": [20], "owners_ext": {"displayname": "", "username": ""}, "pid": {"revision_id": 0, "type": "depid", "value": "8206"}, "status": "published"}, "_oai": {"id": "oai:meral.edu.mm:recid/00008206", "sets": []}, "author_link": [], "control_number": "8206", "item_1583103067471": {"attribute_name": "Title", "attribute_value_mlt": [{"subitem_1551255647225": "Consumer Attitude and Repurchase Behavior Towards Solar  Mini Grids Service of Talent and Technology Co. , LTD (Hnin K Tha Yar, 2022)", "subitem_1551255648112": "en"}]}, "item_1583103085720": {"attribute_name": "Description", "attribute_value_mlt": [{"interim": "This study focuses on the influencing factors on consumer attitude and repurchase \nbehavior towards solar mini grid services at Talent and Technology Co., Ltd. The purpose of \nthis study is to examine the influencing factors on consumer attitude and to analyze the effect \nof consumer attitude on their repurchase behavior towards solar mini-grid service in Talent and \nTechnology Co., Ltd in Bago. In this study, questionnaire survey is used to collect data from \nthe respondents who are using mini grid services of Talent and Technology Co., Ltd in Bago. \nThe results of the study show that marketing factors, service quality and social factors have \nsignificantly influenced on consumer attitude. Moreover, consumer attitude also affects their \nrepurchase behavior towards solar mini grid at Talent and Technology Co., Ltd. It highlights \nthat positive attitude of consumer can lead to repurchase behavior on mini grid service of Talent\nand Technology Co., Ltd. Based on the results, this study recommends that the operators and \nproviders of mini grid service need to emphasize on marketing factors, service quality and \nsocial factors to succeed in competitive environment."}]}, "item_1583103120197": {"attribute_name": "Files", "attribute_type": "file", "attribute_value_mlt": [{"accessrole": "open_access", "date": [{"dateType": "Available", "dateValue": "2022-07-10"}], "displaytype": "preview", "download_preview_message": "", "file_order": 0, "filename": "Hnin K Tha Yar,EMBAII-88 ,17th Bt..pdf", "filesize": [{"value": "594 KB"}], "format": "application/pdf", "future_date_message": "", "is_thumbnail": false, "licensetype": "license_0", "mimetype": "application/pdf", "size": 594000.0, "url": {"url": "https://meral.edu.mm/record/8206/files/Hnin K Tha Yar,EMBAII-88 ,17th Bt..pdf"}, "version_id": "f894df3f-4a90-468a-b3fd-bc8c0fe930c0"}]}, "item_1583103233624": {"attribute_name": "Thesis/dissertations", "attribute_value_mlt": [{"subitem_awarding_university": "Yangon University of Economics", "subitem_supervisor(s)": [{"subitem_supervisor": "Dr. Nu Nu Lwin"}]}]}, "item_1583105942107": {"attribute_name": "Authors", "attribute_value_mlt": [{"subitem_authors": [{"subitem_authors_fullname": "Hnin K Tha Yar"}]}]}, "item_1583108359239": {"attribute_name": "Upload type", "attribute_value_mlt": [{"interim": "Other"}]}, "item_1583108428133": {"attribute_name": "Publication type", "attribute_value_mlt": [{"interim": "Thesis"}]}, "item_1583159729339": {"attribute_name": "Publication date", "attribute_value": "2022-03-01"}, "item_title": "Consumer Attitude and Repurchase Behavior Towards Solar  Mini Grids Service of Talent and Technology Co. , LTD (Hnin K Tha Yar, 2022)", "item_type_id": "21", "owner": "20", "path": ["1582965660463"], "permalink_uri": "https://meral.edu.mm/records/8206", "pubdate": {"attribute_name": "Deposit date", "attribute_value": "2022-07-10"}, "publish_date": "2022-07-10", "publish_status": "0", "recid": "8206", "relation": {}, "relation_version_is_last": true, "title": ["Consumer Attitude and Repurchase Behavior Towards Solar  Mini Grids Service of Talent and Technology Co. , LTD (Hnin K Tha Yar, 2022)"], "weko_shared_id": -1}
  1. Yangon University of Economics
  2. Master of Business Administrations (MBA/EMBA)

Consumer Attitude and Repurchase Behavior Towards Solar Mini Grids Service of Talent and Technology Co. , LTD (Hnin K Tha Yar, 2022)

https://meral.edu.mm/records/8206
https://meral.edu.mm/records/8206
9f5fa6e7-9b15-4d20-af48-d76d0443338e
286f30fb-6518-4be7-a91a-d94201b2cdbf
None
Preview
Name / File License Actions
Hnin Hnin K Tha Yar,EMBAII-88 ,17th Bt..pdf (594 KB)
license.icon
Publication type
Thesis
Upload type
Other
Title
Title Consumer Attitude and Repurchase Behavior Towards Solar Mini Grids Service of Talent and Technology Co. , LTD (Hnin K Tha Yar, 2022)
Language en
Publication date 2022-03-01
Authors
Hnin K Tha Yar
Description
This study focuses on the influencing factors on consumer attitude and repurchase
behavior towards solar mini grid services at Talent and Technology Co., Ltd. The purpose of
this study is to examine the influencing factors on consumer attitude and to analyze the effect
of consumer attitude on their repurchase behavior towards solar mini-grid service in Talent and
Technology Co., Ltd in Bago. In this study, questionnaire survey is used to collect data from
the respondents who are using mini grid services of Talent and Technology Co., Ltd in Bago.
The results of the study show that marketing factors, service quality and social factors have
significantly influenced on consumer attitude. Moreover, consumer attitude also affects their
repurchase behavior towards solar mini grid at Talent and Technology Co., Ltd. It highlights
that positive attitude of consumer can lead to repurchase behavior on mini grid service of Talent
and Technology Co., Ltd. Based on the results, this study recommends that the operators and
providers of mini grid service need to emphasize on marketing factors, service quality and
social factors to succeed in competitive environment.
Thesis/dissertations
Yangon University of Economics
Dr. Nu Nu Lwin
Back
0
0
views
downloads
See details
Views Downloads

Versions

Ver.1 2022-07-10 07:26:49.372560
Show All versions

Share

Mendeley Twitter Facebook Print Addthis

Export

OAI-PMH
  • OAI-PMH DublinCore
Other Formats
  • JSON

Confirm


Back to MERAL


Back to MERAL