{"_buckets": {"deposit": "0a618c0a-fa35-4b91-a038-6981dd46a4b6"}, "_deposit": {"id": "2780", "owners": [], "pid": {"revision_id": 0, "type": "recid", "value": "2780"}, "status": "published"}, "_oai": {"id": "oai:meral.edu.mm:recid/2780", "sets": ["user-yueco"]}, "communities": ["yueco"], "control_number": "2780", "item_1583103067471": {"attribute_name": "Title", "attribute_value_mlt": [{"subitem_1551255647225": "A STUDY OF CUSTOMER SATISFACTION ON DR. CAKE ONLINE CAKERY", "subitem_1551255648112": "en"}]}, "item_1583103085720": {"attribute_name": "Description", "attribute_value_mlt": [{"interim": "The aims of this paper is to investigate factors influencing the customer satisfaction on Dr. Cake Online Cakery and to analyze the relationship between customer satisfaction and customer loyalty on Dr. Cake Online Cakery. To perform the analysis, a survey is conducted with 147 customers who have at least one time buying experience of cake from Dr. Cake Online Cakery. Primary data is collected by delivering structured questionnaires to respondents via online. The findings of this research indicate that service quality, product quality and system quality are significantly influencing on customer satisfaction. Customer satisfaction is significantly influencing on customer loyalty. The firm should communicate well to potential customers and frequent customers, timely explanation for any order delay or issues to become better on customer satisfaction and customer loyalty."}]}, "item_1583103108160": {"attribute_name": "Keywords"}, "item_1583103120197": {"attribute_name": "Files", "attribute_type": "file", "attribute_value_mlt": [{"accessrole": "open_access", "date": [{"dateType": "Available", "dateValue": "2020-05-05"}], "displaytype": "preview", "download_preview_message": "", "file_order": 0, "filename": "Wai Mon Thant (MBA - 75).pdf", "filesize": [{"value": "1227 Kb"}], "format": "application/pdf", "future_date_message": "", "is_thumbnail": false, "licensetype": "license_free", "mimetype": "application/pdf", "size": 1227000.0, "url": {"url": "https://meral.edu.mm/record/2780/files/Wai Mon Thant (MBA - 75).pdf"}, "version_id": "fae080c0-bf13-45ad-939f-a47a289da907"}]}, "item_1583103131163": {"attribute_name": "Journal articles", "attribute_value_mlt": [{"subitem_journal_title": "Yangon University of Economics"}]}, "item_1583103147082": {"attribute_name": "Conference papaers", "attribute_value_mlt": [{}]}, "item_1583103211336": {"attribute_name": "Books/reports/chapters", "attribute_value_mlt": [{}]}, "item_1583103233624": {"attribute_name": "Thesis/dissertations", "attribute_value_mlt": [{"subitem_supervisor(s)": []}]}, "item_1583105942107": {"attribute_name": "Authors", "attribute_value_mlt": [{"subitem_authors": [{"subitem_authors_fullname": "Wai Mon Thant (MBA - 75)"}]}]}, "item_1583108359239": {"attribute_name": "Upload type", "attribute_value_mlt": [{"interim": "Publication"}]}, "item_1583108428133": {"attribute_name": "Publication type", "attribute_value_mlt": [{"interim": "Thesis"}]}, "item_1583159729339": {"attribute_name": "Publication date", "attribute_value": "2019-12"}, "item_1583159847033": {"attribute_name": "Identifier", "attribute_value": "https://ecor.yueco.edu.mm/handle/123456789/951"}, "item_title": "A STUDY OF CUSTOMER SATISFACTION ON DR. CAKE ONLINE CAKERY", "item_type_id": "21", "owner": "1", "path": ["1582965660463"], "permalink_uri": "http://hdl.handle.net/20.500.12678/0000002780", "pubdate": {"attribute_name": "Deposited date", "attribute_value": "2020-03-05"}, "publish_date": "2020-03-05", "publish_status": "0", "recid": "2780", "relation": {}, "relation_version_is_last": true, "title": ["A STUDY OF CUSTOMER SATISFACTION ON DR. CAKE ONLINE CAKERY"], "weko_shared_id": -1}