{"_buckets": {"deposit": "1a4fd68a-833f-4004-9086-806aed37d0e3"}, "_deposit": {"id": "1645", "owners": [], "pid": {"revision_id": 0, "type": "recid", "value": "1645"}, "status": "published"}, "_oai": {"id": "oai:meral.edu.mm:recid/1645", "sets": ["user-yueco"]}, "communities": ["yueco"], "control_number": "1645", "item_1583103067471": {"attribute_name": "Title", "attribute_value_mlt": [{"subitem_1551255647225": "SPENDING BEHAVIOR OF CREDIT CARD USERS IN MYANMAR PRIVATE BANKS (CASE STUDY ON CO-OPERATIVE BANK)", "subitem_1551255648112": "en"}]}, "item_1583103085720": {"attribute_name": "Description", "attribute_value_mlt": [{"interim": "This study intends to identify the Co-operative Bank’s credit card policies and to examine the factors affecting spending behavior of credit card users.Both primary and secondary data are collected in this study. Personal interview with structure questionnaire conducted with credit card users to get primary data. The respondent’s spending behavior was measured by descriptive method in this study. Secondary data mainly collected from relevant textbooks, articles, previous researches, internet journals, relative websites of payment association and other sources. The study focused on 200 respondents that already have experience in using credit card. According to the survey results, Demographic Factors and Bank Practices are significant influencing factors on credit card spending behavior. Therefore, Bank should persuade and target to every income level, age level and occupation level to increase credit card users and to enhance card transactions by doing marketing campaign and promotion events, discount, incentive, lucky draw and seasonal promotions. Bank should announce benefit programs in advance and need to send SMS or mail to cardholder individually. Besides, some cardholders are holding within 2 and 5 cards. This is very risky for bank and bank needs to do some procedures to protect it and should found credit committee to prevent this condition and to reduce credit risk and Bank should try to give better services to customers."}]}, "item_1583103108160": {"attribute_name": "Keywords"}, "item_1583103120197": {"attribute_name": "Files", "attribute_type": "file", "attribute_value_mlt": [{"accessrole": "open_access", "date": [{"dateType": "Available", "dateValue": "2020-05-05"}], "displaytype": "preview", "download_preview_message": "", "file_order": 0, "filename": "May Zin Thet (MBF - 41).pdf", "filesize": [{"value": "381 Kb"}], "format": "application/pdf", "future_date_message": "", "is_thumbnail": false, "licensetype": "license_free", "mimetype": "application/pdf", "size": 381000.0, "url": {"url": "https://meral.edu.mm/record/1645/files/May Zin Thet (MBF - 41).pdf"}, "version_id": "b7776223-47c8-4df5-af16-589115e38534"}]}, "item_1583103131163": {"attribute_name": "Journal articles", "attribute_value_mlt": [{"subitem_journal_title": "Yangon University of Economics"}]}, "item_1583103147082": {"attribute_name": "Conference papaers", "attribute_value_mlt": [{}]}, "item_1583103211336": {"attribute_name": "Books/reports/chapters", "attribute_value_mlt": [{}]}, "item_1583103233624": {"attribute_name": "Thesis/dissertations", "attribute_value_mlt": [{"subitem_supervisor(s)": []}]}, "item_1583105942107": {"attribute_name": "Authors", "attribute_value_mlt": [{"subitem_authors": [{"subitem_authors_fullname": "May Zin Thet (MBF - 41)"}]}]}, "item_1583108359239": {"attribute_name": "Upload type", "attribute_value_mlt": [{"interim": "Publication"}]}, "item_1583108428133": {"attribute_name": "Publication type", "attribute_value_mlt": [{"interim": "Thesis"}]}, "item_1583159729339": {"attribute_name": "Publication date", "attribute_value": "2019-10"}, "item_1583159847033": {"attribute_name": "Identifier", "attribute_value": "https://ecor.yueco.edu.mm/handle/123456789/421"}, "item_title": "SPENDING BEHAVIOR OF CREDIT CARD USERS IN MYANMAR PRIVATE BANKS (CASE STUDY ON CO-OPERATIVE BANK)", "item_type_id": "21", "owner": "1", "path": ["1582965701379"], "permalink_uri": "http://hdl.handle.net/20.500.12678/0000001645", "pubdate": {"attribute_name": "Deposited date", "attribute_value": "2020-03-05"}, "publish_date": "2020-03-05", "publish_status": "0", "recid": "1645", "relation": {}, "relation_version_is_last": true, "title": ["SPENDING BEHAVIOR OF CREDIT CARD USERS IN MYANMAR PRIVATE BANKS (CASE STUDY ON CO-OPERATIVE BANK)"], "weko_shared_id": -1}