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  1. Yangon University of Economics
  2. Master of Business Administrations (MBA/EMBA)

BEHAVIORAL FACTORS ON INVESTMENT DECISION OF INVESTORS IN YANGON STOCK EXCHANGE (Kyaw Zin Than, 2019)

http://hdl.handle.net/20.500.12678/0000001541
http://hdl.handle.net/20.500.12678/0000001541
271a6ecf-c962-4d57-b2ac-ee40e18c76cc
9b68d8a2-b035-4c73-9bb5-7e1884f970cd
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Kyaw Kyaw Zin Than (MBA - 73).pdf (751 Kb)
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Title
Title BEHAVIORAL FACTORS ON INVESTMENT DECISION OF INVESTORS IN YANGON STOCK EXCHANGE (Kyaw Zin Than, 2019)
Language en
Publication date 2019-12-01
Authors
Kyaw Zin Than
Description
This paper intends to analyze the effect of behavioral factors on investment decision
and to analyze the effect of investment decision on investment performance of investors in
Yangon Stock Exchange. Primary data is collected with structured questionnaires to 235
active investors in Yangon Stock Exchange. According to the findings, herding, market
and heuristic factors have significant effect on diversification of investment decision.
Regarding to attribution of investment decision, herding and market factors have significant
effect on it. Regarding to the effect of investment decision on investment performance, it
is found that decision making by means of attribution has significant effect on investment
performance of investors. Thus, investors need to diversify with the aim of long-term
market returns in order to reduce their financial exposures to market downtrend instead of
relying on short term gains.
Journal articles
Yangon University of Economics
Thesis/dissertations
Yangon University of Economics
Dr. Sandar Htwe
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