-
RootNode
-
Co-operative College, Mandalay
-
Cooperative College, Phaunggyi
-
Co-operative University, Sagaing
-
Co-operative University, Thanlyin
-
Dagon University
-
Kyaukse University
-
Laquarware Technological college
-
Mandalay Technological University
-
Mandalay University of Distance Education
-
Mandalay University of Foreign Languages
-
Maubin University
-
Mawlamyine University
-
Meiktila University
-
Mohnyin University
-
Myanmar Institute of Information Technology
-
Myanmar Maritime University
-
National Management Degree College
-
Naypyitaw State Academy
-
Pathein University
-
Sagaing University
-
Sagaing University of Education
-
Taunggyi University
-
Technological University, Hmawbi
-
Technological University (Kyaukse)
-
Technological University Mandalay
-
University of Computer Studies, Mandalay
-
University of Computer Studies Maubin
-
University of Computer Studies, Meikhtila
-
University of Computer Studies Pathein
-
University of Computer Studies, Taungoo
-
University of Computer Studies, Yangon
-
University of Dental Medicine Mandalay
-
University of Dental Medicine, Yangon
-
University of Information Technology
-
University of Mandalay
-
University of Medicine 1
-
University of Medicine 2
-
University of Medicine Mandalay
-
University of Myitkyina
-
University of Public Health, Yangon
-
University of Veterinary Science
-
University of Yangon
-
West Yangon University
-
Yadanabon University
-
Yangon Technological University
-
Yangon University of Distance Education
-
Yangon University of Economics
-
Yangon University of Education
-
Yangon University of Foreign Languages
-
Yezin Agricultural University
-
New Index
-
Item
{"_buckets": {"deposit": "65bf16a6-8dcb-437a-97cf-28326a8b4e22"}, "_deposit": {"id": "1537", "owners": [], "pid": {"revision_id": 0, "type": "recid", "value": "1537"}, "status": "published"}, "_oai": {"id": "oai:meral.edu.mm:recid/1537", "sets": ["1582965639643", "user-yueco", "1582963436320"]}, "author_link": [], "communities": ["yueco"], "control_number": "1537", "item_1583103067471": {"attribute_name": "Title", "attribute_value_mlt": [{"subitem_1551255647225": "Exploring Customer Satisfaction towards Service Quality of Selected Express Business (Yee Yee Than, Khine Tin Zar Lwin and Nwe Nwe Aung, Vol 4, 2012)", "subitem_1551255648112": "en"}]}, "item_1583103085720": {"attribute_name": "Description", "attribute_value_mlt": [{"interim": "Service quality and customer satisfaction are related concepts that the\r companies must focus on if they are to maintain competitive advantage. In addition, the\r level of service quality reflects the general well being of a society.Accordingly, the aim of this paper is to describe how customer evaluated service quality and whether they were satisfied with the service quality provided by the five express businesses on Yangon Mandalay Route. From the analysis, it was found that customers were not generally satisfied with the service quality because their expectations were higher than their perception. Findings also provide the possible implications for the gaining greater customer satisfaction by improving the service quality of each express business."}]}, "item_1583103108160": {"attribute_name": "Keywords", "attribute_value_mlt": [{"interim": "service quality"}]}, "item_1583103120197": {"attribute_name": "Files", "attribute_type": "file", "attribute_value_mlt": [{"accessrole": "open_access", "date": [{"dateType": "Available", "dateValue": "2020-05-05"}], "displaytype": "preview", "download_preview_message": "", "file_order": 0, "filename": "YYT,KTZL,MNNA.pdf", "filesize": [{"value": "7179 Kb"}], "format": "application/pdf", "future_date_message": "", "is_thumbnail": false, "licensetype": "license_0", "mimetype": "application/pdf", "size": 7179000.0, "url": {"url": "https://meral.edu.mm/record/1537/files/YYT,KTZL,MNNA.pdf"}, "version_id": "37fc7999-6b91-4240-9fe0-dd3f5fd52646"}]}, "item_1583103131163": {"attribute_name": "Journal articles", "attribute_value_mlt": [{"subitem_journal_title": "Yangon University of Economics Research Journal"}]}, "item_1583103233624": {"attribute_name": "Thesis/dissertations", "attribute_value_mlt": [{"subitem_awarding_university": "Yangon Institute of Economics"}]}, "item_1583105942107": {"attribute_name": "Authors", "attribute_value_mlt": [{"subitem_authors": [{"subitem_authors_fullname": "YEE YEE THAN"}, {"subitem_authors_fullname": "KHINE TIN ZAR LWIN"}, {"subitem_authors_fullname": "MA NWE NWE AUNG"}]}]}, "item_1583108359239": {"attribute_name": "Upload type", "attribute_value_mlt": [{"interim": "Other"}]}, "item_1583108428133": {"attribute_name": "Publication type", "attribute_value_mlt": [{"interim": "Journal article"}]}, "item_1583159729339": {"attribute_name": "Publication date", "attribute_value": "2012-01-01"}, "item_title": "Exploring Customer Satisfaction towards Service Quality of Selected Express Business (Yee Yee Than, Khine Tin Zar Lwin and Nwe Nwe Aung, Vol 4, 2012)", "item_type_id": "21", "owner": "1", "path": ["1582963436320", "1582965639643"], "permalink_uri": "http://hdl.handle.net/20.500.12678/0000001537", "pubdate": {"attribute_name": "Deposit date", "attribute_value": "2020-03-05"}, "publish_date": "2020-03-05", "publish_status": "0", "recid": "1537", "relation": {}, "relation_version_is_last": true, "title": ["Exploring Customer Satisfaction towards Service Quality of Selected Express Business (Yee Yee Than, Khine Tin Zar Lwin and Nwe Nwe Aung, Vol 4, 2012)"], "weko_shared_id": -1}
Exploring Customer Satisfaction towards Service Quality of Selected Express Business (Yee Yee Than, Khine Tin Zar Lwin and Nwe Nwe Aung, Vol 4, 2012)
http://hdl.handle.net/20.500.12678/0000001537
http://hdl.handle.net/20.500.12678/0000001537927ed468-6d0e-42d2-b3d5-6b1c443cbf59
65bf16a6-8dcb-437a-97cf-28326a8b4e22
Name / File | License | Actions |
---|---|---|
![]() |
Publication type | ||||||
---|---|---|---|---|---|---|
Journal article | ||||||
Upload type | ||||||
Other | ||||||
Title | ||||||
Title | Exploring Customer Satisfaction towards Service Quality of Selected Express Business (Yee Yee Than, Khine Tin Zar Lwin and Nwe Nwe Aung, Vol 4, 2012) | |||||
Language | en | |||||
Publication date | 2012-01-01 | |||||
Authors | ||||||
YEE YEE THAN | ||||||
KHINE TIN ZAR LWIN | ||||||
MA NWE NWE AUNG | ||||||
Description | ||||||
Service quality and customer satisfaction are related concepts that the companies must focus on if they are to maintain competitive advantage. In addition, the level of service quality reflects the general well being of a society.Accordingly, the aim of this paper is to describe how customer evaluated service quality and whether they were satisfied with the service quality provided by the five express businesses on Yangon Mandalay Route. From the analysis, it was found that customers were not generally satisfied with the service quality because their expectations were higher than their perception. Findings also provide the possible implications for the gaining greater customer satisfaction by improving the service quality of each express business. |
||||||
Keywords | ||||||
service quality | ||||||
Journal articles | ||||||
Yangon University of Economics Research Journal | ||||||
Thesis/dissertations | ||||||
Yangon Institute of Economics |