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Item

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  1. Yangon University of Economics
  2. Master of Development Studies (MDevs/EMDevS)

ANALYSES ON THE SUSTAINABLE DEVELOPMENT OF HOTEL INDUSTRY IN MYANMAR (A Case of Hotels in Yangon) (Chaw Kalyar Soe @ April, 2019))

http://hdl.handle.net/20.500.12678/0000001475
http://hdl.handle.net/20.500.12678/0000001475
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Chaw Chaw Kalyar Soe @ April (EMDevS - 3).pdf (1397 Kb)
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Title
Title ANALYSES ON THE SUSTAINABLE DEVELOPMENT OF HOTEL INDUSTRY IN MYANMAR (A Case of Hotels in Yangon) (Chaw Kalyar Soe @ April, 2019))
Language en
Publication date 2019-10-01
Authors
Chaw Kalyar Soe @ April
Description
The development of the hotel industry is an essential part of the hospitality industry, which is an important sector to accelerate a country‘s economic development. The purpose of this study was to analyze the sustainable development of hotel industry in Myanmar with a special reference of hotels in Yangon. To fulfill the purpose, 100 respondents of hotel employees and 30 guests have been collected by questionnaire survey and two managers have been asked by interview question. The findings of the study indicated that the most important factors for sustainable development are human capital and information technology. Then the knowledge management system is the best suitable system to develop and connect firmly within the two factors. Also the level of service quality is good so far but not pretty impressed and persuaded to the guests. Most of the issues are appeared due to those essential factors; human capital and technological system. Thus all hotel industries should more emphasize on those essential factors and critical issues for the excellent level of customer service to take competitive advantage.
Journal articles
Yangon University of Economics
Thesis/dissertations
Yangon University of Economics
Dr. Tha Pye Nyo
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