Log in
Language:

MERAL Myanmar Education Research and Learning Portal

  • Top
  • Universities
  • Ranking
To
lat lon distance
To

Field does not validate



Index Link

Index Tree

Please input email address.

WEKO

One fine body…

WEKO

One fine body…

Item

{"_buckets": {"deposit": "32a4b515-2bbd-4a66-a080-410bbab62eac"}, "_deposit": {"id": "1294", "owners": [], "pid": {"revision_id": 0, "type": "recid", "value": "1294"}, "status": "published"}, "_oai": {"id": "oai:meral.edu.mm:recid/1294", "sets": ["1582965701379", "user-yueco"]}, "communities": ["yueco"], "control_number": "1294", "item_1583103067471": {"attribute_name": "Title", "attribute_value_mlt": [{"subitem_1551255647225": "FACTORS INFLUENCING CUSTOMER SAVING BEHAVIOR OF AYA BANK", "subitem_1551255648112": "en"}]}, "item_1583103085720": {"attribute_name": "Description", "attribute_value_mlt": [{"interim": "This paper aims to study to identify the customer saving behavior of Kamayut Branch at AYA Bank, to analyze the relationship between intentions to save and saving behavior and to analyze the factor influencing on customer saving behavior of Kamayut Branch at AYA Bank. To accomplish these objectives of the study, the analysis is conducted based on the responses of 150 respondents who are selected by simple random sampling method by using structured questionnaires in July 2019. The questionnaire are made of five-point likert scale in order to measure the four determents factor which are financial literacy, parental socialization, peer influence, self-control. The finding of the study shows the strong mean score the statement that in order to save, respondents often consider whether the real necessity before respondents make a purchase but the statement that when respondents get money, respondents always spend it immediately is the lowest positive perception. According to the result of this survey, the highest mean score is effort expectancy for improvement of good saving behavior and to enhance the better results of the research. Therefore, people need to control individually saved money without spending immediately for could face un-expectable issues. Banker should have a plan to open training of self-control that how to control of mentally to get saving behavior."}]}, "item_1583103108160": {"attribute_name": "Keywords"}, "item_1583103120197": {"attribute_name": "Files", "attribute_type": "file", "attribute_value_mlt": [{"accessrole": "open_access", "date": [{"dateType": "Available", "dateValue": "2020-05-05"}], "displaytype": "preview", "download_preview_message": "", "file_order": 0, "filename": "Su Mon Thet (EMBF - 59).pdf", "filesize": [{"value": "759 Kb"}], "format": "application/pdf", "future_date_message": "", "is_thumbnail": false, "licensetype": "license_free", "mimetype": "application/pdf", "size": 759000.0, "url": {"url": "https://meral.edu.mm/record/1294/files/Su Mon Thet (EMBF - 59).pdf"}, "version_id": "0e09b557-f321-488e-a068-3c4ebe7e017d"}]}, "item_1583103131163": {"attribute_name": "Journal articles", "attribute_value_mlt": [{"subitem_journal_title": "Yangon University of Economics"}]}, "item_1583103147082": {"attribute_name": "Conference papaers", "attribute_value_mlt": [{}]}, "item_1583103211336": {"attribute_name": "Books/reports/chapters", "attribute_value_mlt": [{}]}, "item_1583103233624": {"attribute_name": "Thesis/dissertations", "attribute_value_mlt": [{"subitem_supervisor(s)": []}]}, "item_1583105942107": {"attribute_name": "Authors", "attribute_value_mlt": [{"subitem_authors": [{"subitem_authors_fullname": "Su Mon Thet (EMBF - 59)"}]}]}, "item_1583108359239": {"attribute_name": "Upload type", "attribute_value_mlt": [{"interim": "Publication"}]}, "item_1583108428133": {"attribute_name": "Publication type", "attribute_value_mlt": [{"interim": "Thesis"}]}, "item_1583159729339": {"attribute_name": "Publication date", "attribute_value": "2019-12"}, "item_1583159847033": {"attribute_name": "Identifier", "attribute_value": "https://ecor.yueco.edu.mm/handle/123456789/710"}, "item_title": "FACTORS INFLUENCING CUSTOMER SAVING BEHAVIOR OF AYA BANK", "item_type_id": "21", "owner": "1", "path": ["1582965701379"], "permalink_uri": "http://hdl.handle.net/20.500.12678/0000001294", "pubdate": {"attribute_name": "Deposited date", "attribute_value": "2020-03-05"}, "publish_date": "2020-03-05", "publish_status": "0", "recid": "1294", "relation": {}, "relation_version_is_last": true, "title": ["FACTORS INFLUENCING CUSTOMER SAVING BEHAVIOR OF AYA BANK"], "weko_shared_id": -1}
  1. Yangon University of Economics
  2. Master of Banking and Finance (MBF/EMBF)

FACTORS INFLUENCING CUSTOMER SAVING BEHAVIOR OF AYA BANK

http://hdl.handle.net/20.500.12678/0000001294
http://hdl.handle.net/20.500.12678/0000001294
8b7bae29-5fe2-431c-8e62-58a0de661677
32a4b515-2bbd-4a66-a080-410bbab62eac
None
Preview
Name / File License Actions
Su Su Mon Thet (EMBF - 59).pdf (759 Kb)
Publication type
Thesis
Upload type
Publication
Title
Title FACTORS INFLUENCING CUSTOMER SAVING BEHAVIOR OF AYA BANK
Language en
Publication date 2019-12
Authors
Su Mon Thet (EMBF - 59)
Description
This paper aims to study to identify the customer saving behavior of Kamayut Branch at AYA Bank, to analyze the relationship between intentions to save and saving behavior and to analyze the factor influencing on customer saving behavior of Kamayut Branch at AYA Bank. To accomplish these objectives of the study, the analysis is conducted based on the responses of 150 respondents who are selected by simple random sampling method by using structured questionnaires in July 2019. The questionnaire are made of five-point likert scale in order to measure the four determents factor which are financial literacy, parental socialization, peer influence, self-control. The finding of the study shows the strong mean score the statement that in order to save, respondents often consider whether the real necessity before respondents make a purchase but the statement that when respondents get money, respondents always spend it immediately is the lowest positive perception. According to the result of this survey, the highest mean score is effort expectancy for improvement of good saving behavior and to enhance the better results of the research. Therefore, people need to control individually saved money without spending immediately for could face un-expectable issues. Banker should have a plan to open training of self-control that how to control of mentally to get saving behavior.
Identifier https://ecor.yueco.edu.mm/handle/123456789/710
Journal articles
Yangon University of Economics
Conference papaers
Books/reports/chapters
Thesis/dissertations
Back
0
0
views
downloads
See details
Views Downloads

Versions

Ver.1 2020-03-08 15:38:56.855827
Show All versions

Share

Mendeley Twitter Facebook Print Addthis

Export

OAI-PMH
  • OAI-PMH DublinCore
Other Formats
  • JSON

Confirm


Back to MERAL


Back to MERAL