{"_buckets": {"deposit": "7812c33a-268a-4194-95fb-11dc6f9a9cbb"}, "_deposit": {"id": "1294", "owners": [], "pid": {"revision_id": 0, "type": "recid", "value": "1294"}, "status": "published"}, "_oai": {"id": "oai:meral.edu.mm:recid/1294", "sets": ["1582963436320", "user-yueco"]}, "author_link": [], "communities": ["yueco"], "control_number": "1294", "item_1583103067471": {"attribute_name": "Title", "attribute_value_mlt": [{"subitem_1551255647225": "FACTORS INFLUENCING CUSTOMER SAVING BEHAVIOR OF AYA BANK (Ma Su Mon Thet, 2019)", "subitem_1551255648112": "en"}]}, "item_1583103085720": {"attribute_name": "Description", "attribute_value_mlt": [{"interim": "This paper aims to study to identify the customer saving behavior of Kamayut Branch at AYA Bank, to analyze the relationship between intentions to save and saving behavior and to analyze the factor influencing on customer saving behavior of Kamayut Branch at AYA Bank. To accomplish these objectives of the study, the analysis is conducted based on the responses of 150 respondents who are selected by simple random sampling method by using structured questionnaires in July 2019. The questionnaire are made of five-point likert scale in order to measure the four determents factor which are financial literacy, parental socialization, peer influence, self-control. The finding of the study shows the strong mean score the statement that in order to save, respondents often consider whether the real necessity before respondents make a purchase but the statement that when respondents get money, respondents always spend it immediately is the lowest positive perception. According to the result of this survey, the highest mean score is effort expectancy for improvement of good saving behavior and to enhance the better results of the research. Therefore, people need to control individually saved money without spending immediately for could face un-expectable issues. Banker should have a plan to open training of self-control that how to control of mentally to get saving behavior."}]}, "item_1583103120197": {"attribute_name": "Files", "attribute_type": "file", "attribute_value_mlt": [{"accessrole": "open_access", "date": [{"dateType": "Available", "dateValue": "2020-05-05"}], "displaytype": "preview", "download_preview_message": "", "file_order": 0, "filename": "Su Mon Thet (EMBF - 59).pdf", "filesize": [{"value": "759 Kb"}], "format": "application/pdf", "future_date_message": "", "is_thumbnail": false, "licensetype": "license_0", "mimetype": "application/pdf", "size": 759000.0, "url": {"url": "https://meral.edu.mm/record/1294/files/Su Mon Thet (EMBF - 59).pdf"}, "version_id": "ed064065-33b0-489e-8589-d06222bf269e"}]}, "item_1583103131163": {"attribute_name": "Journal articles", "attribute_value_mlt": [{"subitem_journal_title": "Yangon University of Economics"}]}, "item_1583103233624": {"attribute_name": "Thesis/dissertations", "attribute_value_mlt": [{"subitem_awarding_university": "Yangon University of Economics", "subitem_supervisor(s)": [{"subitem_supervisor": "Daw Htay Htay"}]}]}, "item_1583105942107": {"attribute_name": "Authors", "attribute_value_mlt": [{"subitem_authors": [{"subitem_authors_fullname": "Su Mon Thet (EMBF - 59)"}]}]}, "item_1583108359239": {"attribute_name": "Upload type", "attribute_value_mlt": [{"interim": "Other"}]}, "item_1583108428133": {"attribute_name": "Publication type", "attribute_value_mlt": [{"interim": "Thesis"}]}, "item_1583159729339": {"attribute_name": "Publication date", "attribute_value": "2019-12-01"}, "item_title": "FACTORS INFLUENCING CUSTOMER SAVING BEHAVIOR OF AYA BANK (Ma Su Mon Thet, 2019)", "item_type_id": "21", "owner": "1", "path": ["1582963436320", "1582965701379"], "permalink_uri": "http://hdl.handle.net/20.500.12678/0000001294", "pubdate": {"attribute_name": "Deposit date", "attribute_value": "2020-03-05"}, "publish_date": "2020-03-05", "publish_status": "0", "recid": "1294", "relation": {}, "relation_version_is_last": true, "title": ["FACTORS INFLUENCING CUSTOMER SAVING BEHAVIOR OF AYA BANK (Ma Su Mon Thet, 2019)"], "weko_shared_id": -1}