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  1. Yangon University of Economics
  1. Yangon University of Economics
  2. Master of Public Administrations (MPA/EMPA)

A Study on the Social Media Usage and its Effects on Study Habits (Case Study: Undergraduate Students in National Management Degree College) (Ze Yar, 2025)

https://meral.edu.mm/records/11642
https://meral.edu.mm/records/11642
83e850cc-9ea2-4043-8f9b-02b63d15570f
e2590587-e347-445b-b12e-bbabaab5be11
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Ze Ze Yar, EMPA -104, 20th Batch.pdf (527 KB)
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Title
Title A Study on the Social Media Usage and its Effects on Study Habits (Case Study: Undergraduate Students in National Management Degree College) (Ze Yar, 2025)
Language en
Publication date 2025-06-01
Authors
Ze Yar
Description
This study investigates social media usage and its effects on the study habits of
undergraduate students at National Management Degree College (NMDC), Myanmar.
With the widespread adoption of platforms such as Facebook, Instagram, Telegram and
YouTube, concerns arise regarding their potential impacts on academic performance.
The research objectives include describing social media usage in Myanmar, analyzing
its effects on students’ study habits, and evaluating the relationship between social
media use and academic performance measured by GPA. Employing a quantitative,
descriptive research method, primary data was gathered through structured
questionnaires from 287 undergraduate respondents of NMDC and secondary data was
acquired from relevant sources. Key findings reveal Telegram, Facebook and YouTube
as the most used platforms among students, primarily for academic collaboration,
communication, and accessing educational resources. However, extensive social media
use correlates with increased distraction, procrastination, and decreased academic
productivity, negatively impacting GPA. The study underscores the necessity for
strategic interventions to promote balanced social media use, enhancing positive
educational outcomes while mitigating associated risks.
Thesis/dissertations
Yangon University of Economics
Prof. Dr. Tin Tin Wai
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