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  1. Yadanabon University
  1. Yadanabon University
  2. Department of Economics

The Impact of Employee Relationship Management on Job Satisfaction and Retention at Cane Firm in Sagaing

https://meral.edu.mm/records/11135
https://meral.edu.mm/records/11135
62dff77b-c891-4df6-8f69-46eef09a2690
47f01cf9-4ef2-41ed-9a12-9deabdf280bc
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The The Impact of Employee Relationship Management on Job Satisfaction and.pdf (351 KB)
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Journal article
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Publication
Title
Title The Impact of Employee Relationship Management on Job Satisfaction and Retention at Cane Firm in Sagaing
Language en
Publication date 2025-07-15
Authors
Wine Chit
San Nwe Oo
Description
The objectives of this study are to identify Employee Relationship Management (ERM) Practices at Cane Firm in Sagaing, to examine the effect of ERM on employee satisfaction on the job, and to analyze the effect of job satisfaction on employee retention at Cane Firm in Sagaing. ERM practices used in this study are employee suggestion, conflict management, communication, and teamwork. According to the regression result, employee suggestion, communication, and teamwork have a significant effect on job satisfaction but conflict management has not influenced it. Therefore, firms should improve ERM practices because those practices can improve employees’ job satisfaction. It is also found that job satisfaction has a significant effect on employee retention. Thus, the company should make an employee happy on the job because job satisfaction can increase employee retention.
Keywords
Employee Relationship Management, Job Satisfaction and Retention
Journal articles
1
Yadanabon University Research Journal
265-277
14
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