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A Study of Opportunities and Challenges of E-Payment in Myanmar (Case Study: KBZ Pay Users in Yankin Township) (Khine Su Thwel , 2024)

https://meral.edu.mm/records/10527
b2663f7e-6e77-4105-add0-fa59017761e8
e46ab566-3e62-4960-a5bd-b1c467777402
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Khine Khine Su Thwel, MDevS-17 Batch, Roll No. MDevS-12.pdf (599 KB)
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Thesis
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Title
Title A Study of Opportunities and Challenges of E-Payment in Myanmar (Case Study: KBZ Pay Users in Yankin Township) (Khine Su Thwel , 2024)
Language en
Publication date 2024-09-02
Authors
Khine Su Thwel
Description
This study investigates the state of e-payment systems in Myanmar, focusing on the
perceptions of KBZ Pay users in Yankin Township. Using structured questionnaires
and Key Informant Interviews (KII), the research identifies both the opportunities and
challenges associated with the platform. The development of electronic payment (E
Payment) in Myanmar has been driven by the increasing use of digital platforms in
private banks, with KBZ Bank playing a pivotal role in this transformation. The
history of KBZ Pay illustrates its growth as a key feature in Myanmar’s banking
sector, offering convenient mobile payment solutions. While KBZ Pay’s convenience
in handling routine transactions has contributed to its adoption by a young, tech-savvy
population, significant challenges remain, including technical issues, security
concerns, and inefficiencies in customer support. The study emphasizes KBZ Pay's
potential to promote financial inclusion and support small businesses, particularly
through its key features designed to streamline digital payments. Suggestions include
enhancing system reliability, strengthening security features, and improving customer
support services. By addressing these challenges, KBZ Pay can enhance user
satisfaction and solidify its role in the ongoing transformation of Myanmar’s banking
sector and digital economy.
Thesis/dissertations
Yangon University of Economics
Daw Pyae Phyo Lwin
0
0
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