{"created":"2024-08-09T09:35:45.184935+00:00","id":9707,"links":{},"metadata":{"_buckets":{"deposit":"27152e58-cf81-4d1d-b483-1f48aa71fa84"},"_deposit":{"created_by":20,"id":"9707","owner":"20","owners":[20],"owners_ext":{"displayname":"","email":"minmoe37aung@gmail.com","username":""},"pid":{"revision_id":0,"type":"depid","value":"9707"},"status":"published"},"_oai":{"id":"oai:meral.edu.mm:recid/00009707","sets":["1582963436320","1582963436320:1582965701379"]},"author_link":[],"item_1583103067471":{"attribute_name":"Title","attribute_value_mlt":[{"subitem_1551255647225":"Employee Intention to Adopt Green Banking Practices at Private Banks in Myanmar (Thandar Aung , 2024)","subitem_1551255648112":"en"}]},"item_1583103085720":{"attribute_name":"Description","attribute_value_mlt":[{"interim":"This study aims to explore the factors influencing employees' intention to adopt \ngreen banking practices within private banks in Myanmar and to investigate the moderating \nrole of management support on the relationship between perceived behavioral control \n(PBC) and this intention. Utilizing both descriptive and quantitative research \nmethodologies, the study employed a two-stage random sampling technique. According to \nthe Yamane Formula, data was collected from 267 out of 811 management-level employees \nat the head offices of the three leading private banks (KBZ, AYA, and YOMA) in Yangon. \nThe findings reveal that attitudes, subjective norms, and PBC significantly influence \nemployees' intentions to adopt green banking practices, with PBC being the most impactful \nfactor. Additionally, the study indicates that management support negatively moderates the \nrelationship between PBC and employee intention. To foster green banking practices, \nprivate banks in Myanmar should work on enhancing employees' positive attitudes and \nclearly defining the policies and responsibilities related to green banking. Employees with \na lower perception of their ability to control their behavior (perceived behavioral control or \nPBC) exhibit improved intention to adopt green banking practices when they receive robust \nmanagerial support. This underscores the crucial role of managerial support in shaping \nbehavioral intentions. In Myanmar, a developing country where the population generally \nhas limited technical expertise, effective managerial control is vital for promoting the \nadoption of environmentally sustainable green banking practices."}]},"item_1583103120197":{"attribute_name":"Files","attribute_type":"file","attribute_value_mlt":[{"accessrole":"open_access","date":[{"dateType":"Available","dateValue":"2024-08-09"}],"displaytype":"preview","filename":"Thandar Aung-EMBF II-91, 8th batch.pdf","filesize":[{"value":"701 KB"}],"format":"application/pdf","licensetype":"license_0","url":{"url":"https://meral.edu.mm/record/9707/files/Thandar Aung-EMBF II-91, 8th batch.pdf"},"version_id":"3298cfc8-92dc-498e-b106-43642592a7d6"}]},"item_1583103233624":{"attribute_name":"Thesis/dissertations","attribute_value_mlt":[{"subitem_awarding_university":"Yangon University of Economics","subitem_supervisor(s)":[{"subitem_supervisor":"Prof.Dr. Aye Thanda Soe"}]}]},"item_1583105942107":{"attribute_name":"Authors","attribute_value_mlt":[{"subitem_authors":[{"subitem_authors_fullname":"Thandar Aung"}]}]},"item_1583108359239":{"attribute_name":"Upload type","attribute_value_mlt":[{"interim":"Other"}]},"item_1583108428133":{"attribute_name":"Publication type","attribute_value_mlt":[{"interim":"Thesis"}]},"item_1583159729339":{"attribute_name":"Publication date","attribute_value":"2024-06-01"},"item_title":"Employee Intention to Adopt Green Banking Practices at Private Banks in Myanmar (Thandar Aung , 2024)","item_type_id":"21","owner":"20","path":["1582963436320","1582965701379"],"publish_date":"2024-08-09","publish_status":"0","recid":"9707","relation_version_is_last":true,"title":["Employee Intention to Adopt Green Banking Practices at Private Banks in Myanmar (Thandar Aung , 2024)"],"weko_creator_id":"20","weko_shared_id":-1},"updated":"2024-08-09T09:39:05.936424+00:00"}