{"created":"2023-11-02T05:23:37.606537+00:00","id":9087,"links":{},"metadata":{"_buckets":{"deposit":"ad1d546c-ca74-4ff5-9b1e-66638052b246"},"_deposit":{"created_by":20,"id":"9087","owner":"20","owners":[20],"owners_ext":{"displayname":"","email":"minmoe37aung@gmail.com","username":""},"pid":{"revision_id":0,"type":"depid","value":"9087"},"status":"published"},"_oai":{"id":"oai:meral.edu.mm:recid/00009087","sets":["1582963436320","1582963436320:1582965701379"]},"author_link":[],"control_number":"9087","item_1583103067471":{"attribute_name":"Title","attribute_value_mlt":[{"subitem_1551255647225":"Customer Satisfaction of Kanbawza Bank Home Loan Product (Myat Min Soe, 2023)","subitem_1551255648112":"en"}]},"item_1583103085720":{"attribute_name":"Description","attribute_value_mlt":[{"interim":"The purpose of the study is to identify the factors influencing on customer\nsatisfaction of KBZ Bank Home Loan in Yangon. In this study, influencing factors\nincludes payment and interest rate, promotion, process, convenience location,\nresponsiveness of services provider, communication and trustworthy. The population\nof the study are loan customers taking home loan from July 2018 to March 2022. The\nsample size obtained 287 loan customers using Cochran formula. The questionnaire\nsurvey method is used to collected primary data. As the finding of mean value, customer\nperception of all factors are high agree for influencing factors on customer satisfaction.\nIn the regression result of the study, trustworthy, responsiveness of service provider,\ncommunication, convenience location, process and promotion are positively significant\neffect on customer satisfaction. Therefore, KBZ should focus marketing strategies to\nimprove trust, convenience location, promotion and effective communication staffs of\nthe loan department are trained to be more responsiveness for the customer demand,\nand smooth and quick process."}]},"item_1583103120197":{"attribute_name":"Files","attribute_type":"file","attribute_value_mlt":[{"accessrole":"open_access","date":[{"dateType":"Available","dateValue":"2023-11-02"}],"displaytype":"preview","filename":"Myat Min Soe, Roll No.35, EMBF 8th Batch.pdf","filesize":[{"value":"543 KB"}],"format":"application/pdf","licensetype":"license_0","mimetype":"application/pdf","url":{"url":"https://meral.edu.mm/record/9087/files/Myat Min Soe, Roll No.35, EMBF 8th Batch.pdf"},"version_id":"c9f3753a-bb7b-44f0-859f-3ab4b0af06b5"}]},"item_1583103233624":{"attribute_name":"Thesis/dissertations","attribute_value_mlt":[{"subitem_awarding_university":"Yangon University of Economics","subitem_supervisor(s)":[{"subitem_supervisor":"Dr. Phu Pwint Nyo Win Aung"}]}]},"item_1583105942107":{"attribute_name":"Authors","attribute_value_mlt":[{"subitem_authors":[{"subitem_authors_fullname":"Myat Min Soe"}]}]},"item_1583108359239":{"attribute_name":"Upload type","attribute_value_mlt":[{"interim":"Other"}]},"item_1583108428133":{"attribute_name":"Publication type","attribute_value_mlt":[{"interim":"Thesis"}]},"item_1583159729339":{"attribute_name":"Publication date","attribute_value":"2023-08-01"},"item_title":"Customer Satisfaction of Kanbawza Bank Home Loan Product (Myat Min Soe, 2023)","item_type_id":"21","owner":"20","path":["1582963436320","1582965701379"],"publish_date":"2023-11-02","publish_status":"0","recid":"9087","relation_version_is_last":true,"title":["Customer Satisfaction of Kanbawza Bank Home Loan Product (Myat Min Soe, 2023)"],"weko_creator_id":"20","weko_shared_id":-1},"updated":"2024-09-06T07:55:01.797106+00:00"}