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A Study on the Production, Distribution and Marketing of Myint Family's Rattan Products & Furniture in Sagaing
https://meral.edu.mm/records/8304
https://meral.edu.mm/records/83045a2d64f9-b1cd-48e7-b2e0-77d5dac5a650
6caeffec-3fd1-4509-89f4-b6704501b627
Name / File | License | Actions |
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Thin Lei Kyi 2.pdf (780 KB)
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Publication type | ||||||
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Journal article | ||||||
Upload type | ||||||
Publication | ||||||
Title | ||||||
Title | A Study on the Production, Distribution and Marketing of Myint Family's Rattan Products & Furniture in Sagaing | |||||
Language | en | |||||
Publication date | 2016-02-01 | |||||
Authors | ||||||
Thin Lai Kyi | ||||||
Description | ||||||
he objective of this paper is to examine the Production, Distribution and Marketing of Myint family's Rattan Productions &Furniture in Sagaing. The research method is mainly used interview method based on current situations of the production, distribution and marketing of Ratan production in Sagaing. Primary data are ollected from the business. To understand the condition of Rattan production and to analyze and suggest for the development of the business .The finding from the survey reveal that the production business is suitable for local consumptions.This paper mainly focous on the survey reveal that the production business is suitable for local consumptions. This paper mainly focus on the performance and conditions of special Rattan furniture production, financial situation and activities of Myint family's showroom. , weakness, opportunities and threats of production, distribution and marketing of the business for the business SWOT analysis is used in this research paper to nalyze strong comments and suggestion. |
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Keywords | ||||||
handicraft industry, Rattan industry, marketing management, SWOT Analysis, Operation management | ||||||
Journal articles | ||||||
Co-operative University, Sagaing | ||||||
Co-operative University, Sagaing, Research Journal 2016 | ||||||
21-32 |