{"created":"2022-07-10T09:44:23.941039+00:00","id":8225,"links":{},"metadata":{"_buckets":{"deposit":"f36b5868-b8ee-4905-a168-ca616ff89bfe"},"_deposit":{"created_by":20,"id":"8225","owner":"20","owners":[20],"owners_ext":{"displayname":"","email":"minmoe37aung@gmail.com","username":""},"pid":{"revision_id":0,"type":"depid","value":"8225"},"status":"published"},"_oai":{"id":"oai:meral.edu.mm:recid/00008225","sets":["1582963436320:1582965660463"]},"author_link":[],"control_number":"8225","item_1583103067471":{"attribute_name":"Title","attribute_value_mlt":[{"subitem_1551255647225":"The Effect of Organizational Learning and Service Innovation on Organizational Performance of Architectural Firms in Myanmar(Ohnmar Tin Latt , 2022)","subitem_1551255648112":"en"}]},"item_1583103085720":{"attribute_name":"Description","attribute_value_mlt":[{"interim":"The main objective of the study is to analyze the moderating effect of service innovation on \nthe relationship between organizational learning and organizational performance.\nOrganizational learning has four elements such as knowledge acquisition, knowledge \ndistribution, knowledge interpretation and organizational memory. Service innovation scales \nare services modification, new-to-the company service, new-to-the-market service, new \ndelivery processes and service line extension. Organizational performance can be measured by \ncustomer loyalty, sales growth, operating profit and return on assets and equity. In this study, \nthe primary data are collected from 30 architectural firms, which are members of Myanmar \nArchitect Council (MAC). Simple random sampling method is applied to select the 30 from \n148 members of 2022 record of MAC. The online survey is conducted with the structured \nquestionnaire. From multiple linear regression analysis, it is found that the service innovation \nis influencing as the moderator on the relationship between the organizational learning and \norganizational performance generally. The service innovation moderator: service modification \nhas the negative effect on the relationship between organizational memory and customer \nloyalty, and on the relationship between organizational memory and return on assets and \nequity. It has also positive moderating effect on the relationship between knowledge \ndistribution and sales growth, and on the relationship between organizational memory and sales \ngrowth. The moderator: new-to-the-company service has the negative effect on the relationship \nbetween organizational memory and customer loyalty, on the relationship between knowledge \ndistribution and operating profit, and on the relationship between knowledge distribution and \nreturn of the assets and equity. The moderator: new-to-the-market service has the positive \neffect on the relationship between knowledge distribution and operating profit. The moderator: \nnew delivery processes has the positive moderating effect on the relationship between the \norganizational memory and sales growth, and on the relationship between organizational \nmemory and operating profit. The moderator: service line extension has the negative \nmoderation effect on the relationship between organizational memory and customer loyalty. It \nhas also positive moderating effect on the relationship between knowledge interpretation and \noperating profit."}]},"item_1583103120197":{"attribute_name":"Files","attribute_type":"file","attribute_value_mlt":[{"accessrole":"open_access","date":[{"dateType":"Available","dateValue":"2022-07-10"}],"displaytype":"preview","filename":"Ohnmar Tin Latt _ EMBA II 31, 17th. Bt..pdf","filesize":[{"value":"1.6 MB"}],"format":"application/pdf","licensetype":"license_0","mimetype":"application/pdf","url":{"url":"https://meral.edu.mm/record/8225/files/Ohnmar Tin Latt _ EMBA II 31, 17th. Bt..pdf"},"version_id":"505ce777-3dd2-4778-a33c-51a69f5f8186"}]},"item_1583103233624":{"attribute_name":"Thesis/dissertations","attribute_value_mlt":[{"subitem_awarding_university":"Yangon University of Economics","subitem_supervisor(s)":[{"subitem_supervisor":"Dr. Myint Myint Kyi"}]}]},"item_1583105942107":{"attribute_name":"Authors","attribute_value_mlt":[{"subitem_authors":[{"subitem_authors_fullname":"Ohnmar Tin Latt"}]}]},"item_1583108359239":{"attribute_name":"Upload type","attribute_value_mlt":[{"interim":"Other"}]},"item_1583108428133":{"attribute_name":"Publication type","attribute_value_mlt":[{"interim":"Thesis"}]},"item_1583159729339":{"attribute_name":"Publication date","attribute_value":"2022-04-01"},"item_title":"The Effect of Organizational Learning and Service Innovation on Organizational Performance of Architectural Firms in Myanmar(Ohnmar Tin Latt , 2022)","item_type_id":"21","owner":"20","path":["1582965660463"],"publish_date":"2022-07-10","publish_status":"0","recid":"8225","relation_version_is_last":true,"title":["The Effect of Organizational Learning and Service Innovation on Organizational Performance of Architectural Firms in Myanmar(Ohnmar Tin Latt , 2022)"],"weko_creator_id":"20","weko_shared_id":-1},"updated":"2024-06-09T23:20:05.636087+00:00"}