{"_buckets": {"deposit": "eeac5a1e-b998-4d64-96a1-47c4451e8875"}, "_deposit": {"created_by": 20, "id": "8214", "owner": "20", "owners": [20], "owners_ext": {"displayname": "", "username": ""}, "pid": {"revision_id": 0, "type": "depid", "value": "8214"}, "status": "published"}, "_oai": {"id": "oai:meral.edu.mm:recid/00008214", "sets": []}, "author_link": [], "control_number": "8214", "item_1583103067471": {"attribute_name": "Title", "attribute_value_mlt": [{"subitem_1551255647225": "Influencing Factors on Buying Behavior of Consumers Towards Organic Eggs in Yangon (Kyi Pyar Kyaw Win, 2022)", "subitem_1551255648112": "en"}]}, "item_1583103085720": {"attribute_name": "Description", "attribute_value_mlt": [{"interim": "The aim of this study is to investigate the effect of consumers personal and \nsituational factors on their buying intention and actual buying behavior of organic eggs in \nYangon. Data are collected from 300 respondents of organic eggs consumers with a \nstructured questionnaire. The findings shows that consumers interest in health, \nenvironment, product quality, and their trust on organic eggs significantly influence on\ntheir intention to buy organic eggs. Moreover, their buying intention positively affect the \nbuying behavior of consumers towards organic eggs. The results of this study describe\nvarious essential conclusions for retailers, policy makers, and social and environmental \norganizations who are working to establish effective strategies to increase organic egg \nconsumption in Yangon. The results provide valuable information to organic egg \nproducers to help them develop marketing strategies for buying organic eggs."}]}, "item_1583103120197": {"attribute_name": "Files", "attribute_type": "file", "attribute_value_mlt": [{"accessrole": "open_access", "date": [{"dateType": "Available", "dateValue": "2022-07-10"}], "displaytype": "preview", "download_preview_message": "", "file_order": 0, "filename": "Kyi Pyar Kyaw Win, EMBA-81, 17th. Bt..pdf", "filesize": [{"value": "510 KB"}], "format": "application/pdf", "future_date_message": "", "is_thumbnail": false, "licensetype": "license_0", "mimetype": "application/pdf", "size": 510000.0, "url": {"url": "https://meral.edu.mm/record/8214/files/Kyi Pyar Kyaw Win, EMBA-81, 17th. Bt..pdf"}, "version_id": "09ac6fa8-b831-4a87-a460-3e26d6193976"}]}, "item_1583103233624": {"attribute_name": "Thesis/dissertations", "attribute_value_mlt": [{"subitem_awarding_university": "Yangon University of Economics", "subitem_supervisor(s)": [{"subitem_supervisor": "Dr. Su Hlaing Oo"}]}]}, "item_1583105942107": {"attribute_name": "Authors", "attribute_value_mlt": [{"subitem_authors": [{"subitem_authors_fullname": "Kyi Pyar Kyaw Win"}]}]}, "item_1583108359239": {"attribute_name": "Upload type", "attribute_value_mlt": [{"interim": "Other"}]}, "item_1583108428133": {"attribute_name": "Publication type", "attribute_value_mlt": [{"interim": "Thesis"}]}, "item_1583159729339": {"attribute_name": "Publication date", "attribute_value": "2022-03-01"}, "item_title": "Influencing Factors on Buying Behavior of Consumers Towards Organic Eggs in Yangon (Kyi Pyar Kyaw Win, 2022)", "item_type_id": "21", "owner": "20", "path": ["1582965660463"], "permalink_uri": "https://meral.edu.mm/records/8214", "pubdate": {"attribute_name": "Deposit date", "attribute_value": "2022-07-10"}, "publish_date": "2022-07-10", "publish_status": "0", "recid": "8214", "relation": {}, "relation_version_is_last": true, "title": ["Influencing Factors on Buying Behavior of Consumers Towards Organic Eggs in Yangon (Kyi Pyar Kyaw Win, 2022)"], "weko_shared_id": -1}