{"created":"2020-03-23T08:55:11.303306+00:00","id":2782,"links":{},"metadata":{"_buckets":{"deposit":"4edf3ce8-d39d-4133-835d-46ec0e19b91c"},"_deposit":{"id":"2782","owners":[],"pid":{"revision_id":0,"type":"recid","value":"2782"},"status":"published"},"_oai":{"id":"oai:meral.edu.mm:recid/2782","sets":["1582963436320:1582965660463"]},"communities":["yueco"],"control_number":"2782","item_1583103067471":{"attribute_name":"Title","attribute_value_mlt":[{"subitem_1551255647225":"A STUDY ON SERVICE QUALITY OF SAKURA HOSPITAL IN YANGON","subitem_1551255648112":"en"}]},"item_1583103085720":{"attribute_name":"Description","attribute_value_mlt":[{"interim":"This paper aims to explore influencing service quality dimensions on customer satisfaction\r\non Sakura Hospital and then to find out the effect of customer satisfaction on their loyalty on\r\nSakura Hospital in Yangon. A sample of 120 respondents is chosen every five inpatients and\r\noutpatients at Saturdays and Sundays from first September to thirty September 2019 using\r\nsystematic sampling method. Then analytical method and regression analysis were done in SPSS\r\nto analyze the data. The result of the study found that the Sakura Hospital get customer loyalty\r\nthrough their customer satisfaction on the service quality of the hospital. Among three types of\r\nservice quality dimensions, customer get satisfaction through the staff conduct and staff’s problem\r\nsolving of the interaction service quality, Cleanliness, availability of facility, information, ambient\r\nand design of the physical environment quality, valance and waiting time of the outcome quality.\r\nAmong five types of customer satisfaction, Sakura Hospital get the customer loyalty from the\r\ncustomer satisfaction of reliability, responsiveness and empathy. Therefore, it is recommended the\r\nmanagement team should give attention to the reliability, responsiveness and empathy of the\r\ndoctors, nurses and staff of the hospital to improve the customer’s satisfaction that can get\r\ncustomer loyalty."}]},"item_1583103108160":{"attribute_name":"Keywords"},"item_1583103120197":{"attribute_name":"Files","attribute_type":"file","attribute_value_mlt":[{"accessrole":"open_access","date":[{"dateType":"Available","dateValue":"2020-05-05"}],"displaytype":"preview","filename":"Phyo Thuzar Myint (EMBA - 36).pdf","filesize":[{"value":"333 Kb"}],"format":"application/pdf","licensetype":"license_note","mimetype":"application/pdf","url":{"url":"https://meral.edu.mm/record/2782/files/Phyo Thuzar Myint (EMBA - 36).pdf"},"version_id":"7c8a447f-6eea-4612-a082-d7e62208a803"}]},"item_1583103131163":{"attribute_name":"Journal articles","attribute_value_mlt":[{"subitem_journal_title":"Yangon University of Economics"}]},"item_1583103147082":{"attribute_name":"Conference papaers","attribute_value_mlt":[{}]},"item_1583103211336":{"attribute_name":"Books/reports/chapters","attribute_value_mlt":[{}]},"item_1583103233624":{"attribute_name":"Thesis/dissertations","attribute_value_mlt":[{"subitem_supervisor(s)":[]}]},"item_1583105942107":{"attribute_name":"Authors","attribute_value_mlt":[{"subitem_authors":[{"subitem_authors_fullname":"Phyo Thuzar Myint (EMBA - 36)"},{"subitem_authors_fullname":"Phyo Thuzar Myint (EMBA - 36)"}]}]},"item_1583108359239":{"attribute_name":"Upload type","attribute_value_mlt":[{"interim":"Publication"}]},"item_1583108428133":{"attribute_name":"Publication type","attribute_value_mlt":[{"interim":"Thesis"}]},"item_1583159729339":{"attribute_name":"Publication date","attribute_value":"2019-12"},"item_1583159847033":{"attribute_name":"Identifier","attribute_value":"https://ecor.yueco.edu.mm/handle/123456789/908"},"item_title":"A STUDY ON SERVICE QUALITY OF SAKURA HOSPITAL IN YANGON","item_type_id":"21","owner":"1","path":["1582965660463"],"publish_date":"2020-03-05","publish_status":"0","recid":"2782","relation_version_is_last":true,"title":["A STUDY ON SERVICE QUALITY OF SAKURA HOSPITAL IN YANGON"],"weko_creator_id":"1","weko_shared_id":-1},"updated":"2021-12-13T02:21:51.652422+00:00"}