2026-06-15T08:52:22Z https://meral.edu.mm/oai

oai:meral.edu.mm:recid/00009790 2024-09-11T07:08:55Z 1582963436320 1582963436320:1582965701379

Factors Influencing Intention to Use A+ Wallet ( May Thu Thu Khine, 2024) May Thu Thu Khine This study focuses on intention to use and continuance to use the A+ Wallet of ‘A’ Bank. The primary goals of this research are to investigate the variables that impact the intention to use A+ Wallet and to assess the impact of that intention on the continuation of using 'A' Bank's A+ Wallet. Research methodologies that are both descriptive and quantitative are used. Both primary and secondary data are used in this investigation. The sample size was calculated by Cochran’s formula (1977). To collect primary data, structured questionnaires were used to interview 120 A+ Wallet customers from the Nat Mauk Street Branch of ‘A’ Bank. The conclusions of this study point out five factors influencing that are perceived usefulness, perceived ease of use, trust, security and self-efficacy. In addition, the result indicates that intention to use is affecting the continuance to use of the customers. The majority of survey participants expressed satisfaction with the influencing variables and indicated a good intention to utilize. As a result, customers are using intention and willing to recommend A+ Wallet to others and continuance to use it. 2024-07-01 https://meral.edu.mm/records/9790