2026-09-21T20:57:30Z https://meral.edu.mm/oai

oai:meral.edu.mm:recid/00008783 2024-09-05T06:50:32Z 1582963436320 1582963436320:1582965701379

The Effect of Individual and Institutional Factors on Saving Behavior of Microfinance Users in Yangon Division ( Khaing Zin Oo, 2023) Khaing Zin Oo The purpose of this study is to analyse the effect of individual and institutional factors on saving behavior of microfinance users, in Yangon division. The descriptive statistics and multiple regression method were mainly used. A total of 200 voluntary savers from four MFIs are obtained by using Yamane (1973) formula. This samples are selected by using simple random sampling method. This study used both primary and secondary data. The primary data were collected by structured questionnaire. Factors considered in model are individual factors (self control, motive, financial literacy and social network) and institutional factors (security, incentive, access and information). The results were found that financial literacy and motive from individual perspective and financial security and access to finance from institutional perspective were positive effect on saving behavior. It is suggested that MFIs should more pay attention to raise the financial literacy level of MFIs user by giving training opportunities to their clients. As having individual motive for saving also influences their behavior, MFI experts should learn client reasons of savings and setting goals to promote specified saving products for their choice. Finally, MFI should provide the secured and accurate saving services as well as create accessible microfinance services which meet the needs of local demand for financial services. 2023-01-01 https://meral.edu.mm/records/8783